Measure and Improve Towards Becoming a Provider and Employer of Choice
The axiom that “Your cannot improve what you do not measure” helps drive our passion for high-quality survey measurement because measuring well is critical in any measurement.
The Crossroads Group is a leading survey vendor specializing in patient and employee experience for primary care, FQHCs, health plans, urgent care, emergency services, home health, and other types of healthcare providers in multiple languages. We deliver results-driven projects by aligning proven survey methodologies with each client’s operational goals and budget.
Core Services
Patient Experience (PX) Survey Measurement and Reporting
Expert patient surveys with actionable insights. We bring decades of experience conducting patient surveys across virtually every healthcare delivery setting. Whether you need fully customized surveys, CAHPS-compliant instruments, or benchmarked assessments for internal improvement or external reporting, we deliver high-quality, actionable results tailored to any service line. Our flexible approach ensures we meet the unique needs of each client, supported by a curated question bank of over 300 rigorously vetted items.
Employee Engagement and Retention Surveys
What You Don’t Know Can Hurt Your Organization
Gain critical insights into what drives employee engagement and retention through a confidential and highly actionable process. Our approach helps guide strategic decision-making, identify root causes, and improve overall organizational performance. Empower your workforce and elevate employee satisfaction, engagement, and retention—key drivers of long-term success.
Custom Survey Projects
Flexibility with Quality. Have a unique service line that you would like to evaluate? Do you need a survey to assess customer and/or community interests in a new service offering or current needs? Need a group benchmark survey for your association? Regardless of the project, leverage two decades of special project customized questionnaire, sampling, and reporting experience to design a survey process which helps evaluate end-user experience and report back to key stakeholders (internal or external).
Our Methodologies
Crossroads Group can seamlessly integrate these methodologies into our comprehensive suite of services by leveraging a strategic approach that emphasizes data-driven decision-making, customer-centric processes, and continuous improvement. By adopting agile methodologies, we can enhance our project management efficiency, ensuring timely delivery and adaptability to changing client needs. We are unique among survey vendors in our ability and willingness to integrate live-person multi-language phone interviews to ensure that results reflect the entire population and that completed sample size objectives are realized.
CATI Phone
Surveys
Text
Surveys
Email
Surveys
Integrated Mixed-
Mode Surveys
Quick-Feedback
QR Surveys
Mail
Surveys
Each methodology offers its own distinct advantages which can be leveraged towards a project. For example, electronic surveys can be used as a low-cost means of collection pulse feedback for short surveys, while random stratified CATI phone surveys (considered the ‘gold standard’) can be leveraged to ensure sample sizes are realized and that detailed narrative feedback is included in the reporting. Phone surveys are also the most inclusive methodology in that they enable almost any patient to participate in the survey. This matters, as our expertise with all methodologies helps ensures that you are able to get the representative sample size that is needed.
Contact us for Courtesy Sampling Plan and Demo Report Walk-Through
Compare our process to your current survey process at no obligation.